Sweet Suite At Home – A Virtual World of the Hottest New Toys!
by In July of every year, we look forward to a beautiful, summertime ferry ride to New York City where we make our way to Chelsea Piers to attend Sweet Suite hosted by The Toy Insider. Sweet Suite, known as “the biggest toy party of the year”, is attended by members of the media and digital influencers allowing them a sneak peek at the hottest new toys. We didn’t think there would be any events this year due to the pandemic. But, to our delight, the team at The Toy Insider worked their magic and brought us the most amazing virtual world of toys, Sweet Suite At Home! This virtual event was held on July 22 from 12pm to 5pm with an after-hours session from 8pm to 10pm. Over 50 toy companies participated in the event including, Jazwares, Mattel, Hasbro, Spin Master and Moose Toys. Once you enter the virtual event space, you can choose to take your time browsing around or use the floor plan to quickly take you to the booth of your choice. There were many different ways to interact whether you had set up in advance a one-on-one zoom session with a company representative, stopped by for a group zoom of a product demonstration or viewed previously recorded videos and images of the new products. A YouTube Lounge was even available where you could connect with fellow creators.
Watch as we take you on a tour of this fabulous event and give you a sneak peek at some of our favorite new toys coming out for the holidays. Thanks so much to The Toy Insider for organizing this most magical world of toys that we could safely enjoy from our home!
For more information on The Toy Insider, check out their website at: https://www.thetoyinsider.com/